Get Adobe Flash player

News Center

About Chongqing

Contact Us

 

Shaping the Future of an Industry in Transition

The Global Automotive Forum

The Third Annual Meeting

Chengdu, September 6 - 7, 2012

 

Day Zero – Wednesday, September 5, 2012

All day participant registration

13:30-16:00

Shudu,3rd fl.

"Dialogue" of the Economic Channel of CCTV (By invitation only)

16:00-17:00

Shufeng,3rd fl.

News Briefing

18:30-20:00

Tianfu,3rd fl.

Mayor’s Dinner (By invitation only)

20:30-22:30

 

High-end Salon (By invitation only)

Day One – Thursday, September 6, 2012

08:00-09:00

Participant registration

09.00-09:15

Crystal A

Welcome and opening remarks

09.15-10.45

Crystal A

 

 

 

Opening plenary

The global automotive industry in transition: Big changes and new thinking

 

Since the global financial crisis, fundamental assumptions about the global economic order have come under attack. In order to adapt to this new economic environment, all industries must change and develop new ways of thinking about their business models. Against this backdrop, the global automotive industry is facing unprecedented challenges: climbing energy prices; potential oil supply disruptions; technological advances; tighter emission and safety regulations; new players in the BRIC countries; and fierce competition.

  • How is the industry at large, and the major players within it, coping with these changes?
  • How should the automotive industry model change and adapt? Will the industry be stronger or weaker tomorrow?
  • What is the outlook for the auto industry in key regions of the world. What are the implications for OEMS and suppliers?

 

10.45-11.15

Foyer

Networking break

 

11.15-12.30

Jinjiang

 

 

 

Brainstorming

The future of automotive technology

 

  • What are the key drivers for the technology roadmap selection in the future?
  • What are the technology trends in the U.S. and European markets?
  • What technologies and techniques hold the most promise for reducing emissions and improving fuel efficiency? EV, HV, start/stop, lightweight materials?
  • How much can the internal combustion engine be improved?
  • What are the key features of a safer and more fuel efficient car?
  • What will the car of the future look like? Downsizing? Automation? Modular design?

 

11.15-12.30

Boardroom

 

 

 

Panel discussion

Expanding beyond borders: How to do it, and how to succeed

 

Japanese exports are slowing due to a high Yen and increased competitiveness, Korean manufacturers are finding acceptance in established markets, and Indian auto companies are aggressively chasing established foreign auto makers and parts manufacturers but what of China? Chinese companies have been at the forefront of foreign M&A with some of the biggest buy outs, SAIC has launched MG in the UK and are aiming for Pan European sales soon, as are Geely.

  • What export strategies are working? What key obstacles remain for automotive exports?
  • How can companies manage the cultural differences in other markets?
  • What has been the post-acquisition experience of acquirers?
  • How can the Chinese auto companies make their brands household names in Europe and the US?
  • How should Chinese auto companies  Work to establish sales and after sales service networks as well as R&D facilities in foreign countries

 

13.00-14.30

Crystal A

 

Plenary luncheon

KEYNOTE SPEAKER

 

14.45-16.00

Boardroom

 

 

 

 

 

 

Briefing

Path to a greener tomorrow

 

  • How can we make both our cars and our cities “green” and “smart”
  • How will HEVs and EVs penetrate the market in the coming decade?
  • Can the auto industry go green without government incentives? How important are incentives in driving demand?
  • Will CO2 and PM2.5 emissions drive the trend to different directions? How will the Chinese companies keep pace with these developments?

 

14.45-16.00

Jinjiang

 

 

 

Panel discussion

China’s commercial vehicle industry

 

After growing by 29% in 2010, the sales of trucks and buses declined by 6% in 2011

  • Is the period of high growth in China’s commercial vehicle industry over? What expectations can be had for 2012?
  • How will lower infrastructure spending and real estate investment affect the industry?
  • What is the future of for natural gas and other alternative fuels in China’s truck and bus industry?
  • Do China’s truck, bus and components companies have export opportunities? If so, where? How important is brand profile in the sales process?
  • Will China’s bus building expertise spearhead vehicle exports?

 

16.00-16.30

Foyer

Networking break

16:30-17:45

Crystal B

 

 

 

Plenary session

Auto financing and the services sector in China

 

China’s auto industry has witnessed high speed development in the past decades, with an ever increasing number of cars on China’s streets and roads. The slowdown of auto sales in recent months within China has ignited a hot debate on how to encourage and spur on new auto sales. In mature economies, the total automotive industry extends well beyond traditional vehicle assembly and parts manufacturing: Independent auto repair and service networks, remanufactured parts, national aftermarket chains, vehicle rental and leasing, auto financing and used car sales are all an integral part of the total automotive industry landscape

 

  • Will auto financing tools, like leasing and consumer credit, play a larger role in the future? What is the current state of these financial tools in China today?
  • How will the transformation of the value chain and business processes be impacted by a slower growing China auto market? Will it be considered a savior by bringing new sources of revenue to the industry?
  • How can dealership management and operations be strengthened so as to build long-standing brands?
  • Will used car sales and remanufacturing play an important role in the value chain, considering that vehicle ownership now exceeds 100 million units?

 

18.30-21.00

Crystal A

Gala dinner

 

Day Two – Friday, September 7, 2012

9.00-10.30

Crystal B

 

 

 

Plenary roundtable

China auto industry landscape: Short, medium and long term outlook

 

A discussion covering market demand and supply developments, regulatory roadmap and implications, competitive developments and positioning of Chinese and foreign companies as well as top executive’s perspectives on the industry.

  • Will the automotive industry in China consolidate and, if so, how?
  • Structural developments, including the regulatory and technology roadmap, the current JV structure and multiple players/brands and implications for capacity buildup and utilization and industry profitability.
  • At what pace will the market in different regions grow?

 

10.30-11.00

Networking break

11.00-12.15

Jinjiang

 

 

 

 

 

 

Debate

How components manufacturers are changing the global automotive landscape

 

The automotive parts suppliers are facing challenges on a global scale, with consolidation and mergers and acquisitions becoming the norm. In many cases the balance of power is shifting from the OEM to the supplier. With an increased need for cutting-edge technological solutions and rising consumer demand in emerging markets, Chinese auto parts suppliers are also beginning to look abroad for potential acquisitions. An assessment of major shifts and challenges for automotive suppliers:

  • What key trends will characterize the evolution of the auto parts sector?
  • Will cross border M&A activity continue to develop? In light of consolidation, what does increased reliance on fewer suppliers mean for OEMs?
  • How are Chinese and Indian suppliers changing the global automotive landscape?

 

11.00-12.15

Breakout

 

 

Brainstorming

Brand strategy and innovation of marketing model in the new era

 

  • What are the key features of a premium brand for the current market? What are the necessary processes, steps and channels to undertake brand building?
  • How should an OEM’s brand and product image relate to new ways to communicate and new consumption trends?
  • How can marketing be used to influence consumer purchasing decisions?
  • How can different classes of automotive products be coordinated in a unified brand strategy for OEMs with a broad product offering? How can premium brands influence price positioning and the OEM business model?
  • Use of digital marketing has been increasing. What are the key features and the advantages of this type of marketing? What role is new media playing in creating innovative marketing models and brand building tools?

 

12.30-14.00

Crystal A

 

Plenary luncheon

KEYNOTE SPEAKER

14.15-15.30

Breakout

 

 

Designers roundtable

Design strategy and products positioning

 

  • How can an OEM position its brand through design in an increasingly crowded market by understanding its customers?
  • What is the future for Chinese auto brands? Can they survive and develop?
  • How will JV self-owned brands evolve?
  • How to create and nurture an innovative and creative design team?

14.15-15.30

Breakout

 

 

 

Roundtable discussion

Regulatory developments in the automotive sector

 

  • What are the latest global trends as far as safety, fuel economy, emissions and quality?
  • The National Development and Reform Commission recently announced that it would remove the car industry from its list of priorities for foreign investment. What does this really mean? What effect, if any, will this have on the global assemblers operating in China? What about local players?
  • At the same time, the NDRC put key new energy auto components in the encouraged investment category, but said that foreign investment could not exceed 50%. How will this impact the technological development of China’s auto industry in new energy vehicles?
  • China has said that “Phase III” passenger vehicle fuel consumption limits will be launched in the 2nd half year of 2012 which target cutting fuel consumption by 20% from “Phase II.” How is the industry preparing to meet the challenges posed by these new limits?
  • What other regulatory changes can we expect in China?

 

15.45-17.00

Crystal B

 

 

Closing plenary

Cooperation for a better future

 

In the main economies of the world, the auto industry is one of the largest contributors to the overall economy. Yet, the auto industries in those parts of the world have fared differently in recent years. China is the largest auto market, but its growth has slowed and OEMs are facing overcapacity. The European crisis and overcapacity are challenges for European assemblers. Japan is recovering from quality and environmental setbacks, and the U.S auto industry has been re-structured.

 

It is the common responsibility of all countries to maintain sustainable development of and to establish long-term and effective cooperative mechanisms. Effective cooperation is the foundation for sustainable corporate development. How can governments and auto companies from different countries cooperate for a better future in the face of such diverse experiences?

 

17.15-18.30

Foyer

Farewell cocktail reception

Day ThreeSaturday, September 8, 2012

All day

VIP guests’ sightseeing activities (By invitation only)

All day

See-off

Documentary of GAF2016